Audience Profile - Primary Audience

-         Male:

-         Name: Alexandra

-         Age: 14 – 19

-         Occupation: Full – time education

-         Gender: Male

-         Ethnicity: British Cypriots

-         Genre of films: Action, drama, comedy and romance

-         How regularly do they watch films: Once a week or twice

-         Types of music they may like: Rap/ Hip – Hop

-         Where they might go shopping for clothes: JD, River Island, Next and online shopping

-         What they like doing in their spare time: Dancing and watching films

-         Female:

-         Name: Nesrin

-         Age: 14 – 19

-         Occupation: Full – time education

-         Gender: Female

-         Ethnicity: British Mixed

-         Genre of films: Drama, romance and comedy

-         How regularly do they watch films: Three times a week

-         Types of music they may like: Hip – Hop

-         Where they might go shopping for clothes: River Island, Next and online shopping

-         What they like doing in their spare time: Dancing and watching films